A retreat is an ideal premium product for experts who already have a dedicated following or client base. Experts can easily leverage their communities to create the experience of a lifetime in dream destinations all around the world.
We’ve helped experts in all sorts of industries transform their skills and knowledge into unforgettable and profitable retreats. Based on our experience, we’ve outlined the top benefits of a retreat below. Continue reading for details on how retreats can help you grow your brand, increase revenue, prototype new ideas, and more.
Why You Should Plan a Retreat
- Confirm your status as an expert.
- Get to know your audience.
- Establish a new revenue stream.
- Test a new product or service.
- Create an insiders circle.
- Explore and experience the world.
- Easy to repeat and replicate.
1. Confirm Your Status as an Expert
Confirm Your Status as an Expert
You know your trade better than anyone else, and you have the following to prove it.
Put that knowledge or skill into action with a retreat. Your personalized retreat will confirm your expertise in front of a small group of people and add credibility to your brand.
A retreat forces you to get out in front of people to show off whatever it is that you do best and you’ll be able to demonstrate the personality that sets you apart from your competitors.
2. Monetization Benefits of a Retreat
Establish a New Revenue Stream
Who would say no to some additional cash?
Your retreat establishes an extra income stream with high returns for a weekend, week, or more of fun ‘work.’ Exact profits vary across industries, but retreat hosts can make anywhere from $5,000 to $20,000 per retreat.
Plus, the more retreats you host, the easier they will be to set up so you can make more profits for far less prep work. (See benefit #7 below.)
3. Personal Benefits of a Retreat
Get to Know Your Audience
Get out from behind your computer screen and start interacting with your audience—in person. A retreat creates a more intimate setting for you to work with and connect with your customers.
You’ll be able to get to know your clients and followers on a more personal level, thus enabling you to create even better products and services for them. Everyone wins!
4. Prototyping Benefits of a Retreat
Test a New Product or Service
Get paid to prototype a new product or service!
Working on a new idea but unsure how it will be received? Instead of pushing a new idea out to all of your customers, you can test specific aspects with a small group of people who share the values and interests of your larger target audience.
Use your retreat as a prototyping platform. The best way to make a successful offering is to test early and prototype often. When you get your product or service design in front of people early on, you’ll learn about potential problems along the way, instead of finding out after thousands of people already made a purchase.
💡 Entrepreneur gives 6 Reasons Why You Should Prototype Your Idea Before Developing It.
Gathering consistent feedback throughout your design process usually means you’ll have fewer edits, malfunctions, or unhappy users once you’re ready for the big launch.
5. Community Benefits of a Retreat
Create an Insiders Circle
Create a premium ‘insiders circle’ of alumni and ambassadors with your personalized retreat experience.
As a retreat host, you facilitate a small community of like-minded people who will bond with each other, sometimes establishing lifelong friendships. Those positive experiences, memories, and friendships are forever tied to you and your brand.
Retreats are exclusive events because there’s a limit to the number of people who can attend. The people who do attend will receive an insider experience that the rest of your audience will want to be a part of.
6. Travel Benefits of a Retreat
Explore and Experience the World
Want to make money while visiting some of the most interesting and exotic places around the world? Yes, please!
Retreats are planned in destinations all over the world, so you can check off your own bucket list while you’re at it. From kitesurfing in Jericoacoara, Brazil, to hiking fjords in Norway, to yoga on the beach in sunny Tarifa, Spain, you can help others grow in knowledge and experience all while surrounding yourself with some of the best Earth has to offer.
7. Long-term Benefits of a Retreat
Easy to Repeat and Replicate
Running a retreat gets a little easier every time because of the lessons learned from your first one. Your first retreat can be difficult to get off the ground. From destination logistics to dietary restrictions, to liability forms, there’s a lot of planning and guesswork. But the good news is it gets easier. A lot easier.
After you run a retreat, and especially after you’ve run it a few times, it becomes second nature. You’ll be able to replicate the same retreat over and over again without most of the initial trial and error. It’s like riding a bike—if your bike paid you handsomely every time you took it out for a spin.
Once you get the hang of it, you’ll have no problem replicating similar retreats too. Take your one-week retreat and transform it into two week getaway or inspire your attendees with a brand new destination.
As an expert, you’ve already done the hard part. You’ve built up a following and established yourself in your industry. Now it’s time to launch an unforgettable retreat experience.
Ready to Launch Your Dream Retreat?
Got a sweet retreat idea? Not sure where to start? Or maybe you just don’t want the headache of all of those retreat logistics.
With Retreaters you can launch your dream retreat in days instead of months. We help experts leverage their networks to quickly create, launch, and sell premium retreats around the world. With no up-front costs.